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Founded in 1942, the Entertainment Industry Foundation (EIF) is a multifaceted organization that occupies a unique place in the world of philanthropy. By mobilizing and leveraging the powerful voice and creative talents of the entertainment industry, as well as cultivating the support of organizations (public and private) and philanthropists committed to social responsibility, EIF builds awareness and raises funds, developing and enhancing programs on the local, national and global level that facilitate positive social change.Stand Up To Cancer, a division of EIF, raises funds to accelerate the pace of groundbreaking translational research that can get new therapies to patients quickly and save lives now.

St. Jude Children's Research Hospital seeks to advance cures, and means of prevention, for pediatric catastrophic diseases through research and treatment. Consistent with the vision of their founder Danny Thomas, no child is denied treatment based on race, religion or a family's ability to pay. St. Jude’s strives to be the world leader in advancing the treatment and prevention of catastrophic diseases in children, by providing outstanding patient care; conducting basic, translational and clinical research designed to elucidate biological mechanisms, understand disease pathogenesis, improve diagnosis, enhance treatment outcome, prevent diseases and minimize adverse consequences of treatment; and by educating health care and scientific research professionals. Treatments invented at St. Jude have helped push the overall childhood cancer survival rate from 20% to more than 80% since it opened more than 50 years ago.

Coins 4 Cancer kids is fighting to save the lives of our most vulnerable. Kids with Cancer during a Pandemic Our primary mission is to raise the funds necessary to save the lives of children with cancer undergoing cancer treatments and blood-related diseases. 1 in 5 kids with cancer is dying and will not survive their cancer treatments Every 20 seconds a child with cancer is dying from this deadly disease Coins 4 Cancer kids with your help can win this battle that taking their lives, kids with cancer are warriors fighting to stay alive Our secondary mission is to grant the wishes of kids who are in the hospital and provide financial assistance to their families and the needs of their child while undergoing cancer treatment. The cost of taking care of each child with cancer exceed $550,000